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13/01/2016

Royal Ceramics Lanka PLC Inks Deal to Expand into Pakistan Market
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12/11/2015

New Rocell Concept Centre Opens in Batticaloa
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08/07/2015

Rocell Opens Showroom in Melbourne, Australia
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03/07/2015

Rocell Opens New Rocell Concept Centre in Kadawatha
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14/06/2015

Royal Ceramics Expands Global Footprint into North American Market.
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10/04/2015

Rocell transforms Kurunegala showroom into Concept Centre
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07/11/2014

Royal Ceramics incorporates new company in Australia
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26/05/2013

Royal Ceramics Acquires 80% stake of Lanka Ceramic Group
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24/09/2012

Rocell Pioneers Digital ink fused technology to sri lanka
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29/11/2010

Royal Ceramics wins Forbes award for Asia's best return on investment short term
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01/09/2010

Royal Ceramics enters Forbes list of ‘Asia’s 200 Best Under a Billion’ - September 1st 2010
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JUN 14 2015
Rocell

Royal Ceramics Expands Global Footprint into North American Market.

Royal Ceramics Lanka PLC (Rocell) will look to expand its global sales footprint with the addition of the North American market. Laying the ground work for the entry, Rocell participated in the prestigious Coverings '15 exhibition held in Orlando, USA in April

'Coverings' is a premier international trade fair and exhibition, the largest of its kind in North America dedicated exclusively to showcasing the newest in ceramic tile and natural stone.

"The North American market is one of the largest for high quality tiles and bath ware. We have had some interaction with the North American market previously and see a lot of potential in expanding our export business. The exhibition itself gave us an opportunity to showcase our product line along side some of the best from around the world," stated Director Marketing & Business Development/CEO Rocell Bathware Ltd, Mr. Tharana Thoradeniya.

Rocell Bathware

The Rocell showcase at the 'Coverings' exhibition attracted many foreign clients mainly from Canada, Japan, the UK, and the US. The exhibit showcased the premium range from Rocell's tile collection of eight concepts and nine sizes. Organised by the National Trade Productions, the trade show has grown to be the largest and most important show of its kind in the U.S., featuring exhibitors from more than 35 countries and attracting thousands of distributors, retailers, fabricators, contractors and specifiers, architectural and design professionals, builders and real estate developers and enthusiasts.

Mr. Thoradeniya further stated, "This was a very good opportunity for us to observe emerging trends in this market. We identified that there was a prominence for the colour grey. In fact, we feel the colour grey will be trendy and in demand in the years to come. The rustic finish on floor tiles are also gaining attraction and will definitely be the stylish option along with the rectangular shapes. We also observed there was a tendency towards mixing different tile sizes and creating an assorted look. This trend was more prominent with polished marble tiles."

"Coverings" provides the industry with one of the most popular platforms for introducing some of the most innovative tile and stone products in the world. It also serves as a valuable resource for continuing education for all categories of attendees, with informative, accredited seminars and live demonstration sessions conducted throughout the event.

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